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50 year-old American toy company, Guidecraft, has been making open-ended STEM toys for decades with or without the fashionable new acronym attached to them. (the somolar toys as ours MAG-WISDOM, the STEM magnetic toys). The latest addition to Guidecraft`s open-ended STEM building toy systems, Grippies™, is uniquely designed for toddlers` hands to easily grasp to begin to introduce them at a very early age to the basic concepts of magnetism, engineering and geometry. This idea of introducing such a young child to a STEM building toy (while providing a variety of unexpected additional features and benefits) is generating wide interest in both the educational and consumer marketplace. These textured, colorful magnetic rods and balls combine tactile exploration, magnetic play and provide a fun, rewarding experience as kids first discover the joy of making a 3 dimensional object all by themselves. When asked about teaching toddlers STEM (Science, Technology, Engineering and Math) skills, Gary Bilezikian, President of Guidecraft, said, [It is never to early too introduce fun toys to children that just happen to teach them valuable concepts while they simply play."

12 different lines were showcased during the event featuring 14 brand new global products. Magformers unveiled its 2016 range to the UK at Toy Fair this year, with more than 60 construction sets packing out the collection. 12 different lines were showcased during the event featuring 14 brand new global products. For example, My First Buggy was at the show, which features solid color shapes in red, pink, yellow and blue. Plus, an EDU Puzzle Book was also on display, which allows kids to complete storyboards using the magnetic story cards included. Three sets were also showcased at Toy Fair, including Magic Space, Walking Dinosaur and Walking Robot, which all boast LED lighting, power blocks and walking feet so each set can move. In addition, the company`s range includes 14 new global product launches, including the Sweet House Set and Princess Castle Set. Each set allows kids to build their own Magformers house using the magnetic pieces and accessories. David Kelly, MD of Magformers, said: "Magformers is a wonderful, new magnetic construction toy which has become a multi-million dollar best-seller in countries including Russia and Korea. [Over the coming months our ambition is to become the leading fun, educational construction toy in the UK Toy sector and the fantastic product line-up shown at Toy Fair certainly underpins that aim."

NEW YORK, Feb. 24, 2016 /PRNewswire/ -- INTERNATIONAL TOY FAIR 2016 -- The VEX Robotic Arm by HEXBUG received the award for Educational Toys of the Year at the Toy Industry Association's 16th annual Toy of the Year (TOTY) Awards, also known as the "Oscars" of the toy industry. This distinguished honor is granted annually to a toy that best enables learning through play. Receiving the 2016 Educational TOTY further cements HEXBUG and VEX Robotics as continued world leaders in innovative toys and robotics. This construction kit features over 350 easy to assemble snap-together pieces. Once connected, the kit results in a towering yellow arm with a 360 degree rotational crane and articulated claw. As they navigate the assembly process, users are exposed to real-world engineering theories, like gearing or linkages, which are presented in an accessible and gratifying way. Designed to spark an interest in science, technology, engineering, and math (STEM) concepts, this exposure at an early age can often be the catalyst needed to inspire future engineering exploration. "Over the past nine years of attending the New York Toy Fair, our company has developed from a few small products to a global brand spanning multiple genres of play," said Tony Norman, Co-Founder and CEO of Innovation First. "The world currently faces an unprecedented need for new STEM problem solving leaders - fulfilling this need is the core mission of VEX Robotics. By allowing students to bring the magic of VEX Robotics into their daily play, we now have a unique opportunity to reach a much broader audience than ever before. We are thrilled to see VEX's positive reception in the educational toys space and honored to receive this prestigious award."